About Us

 The African Tourism Union is a membership organization made up of 24 African countries. Working directly with their Embassies, Ambassadors, Bureaus of Tourisms and Trade. We have come together to be able to properly promote tourism and investment in Africa. The African Tourism Union was formed to fill a huge void in the African tourism market. In 2019 African Americans spent $20 billion in international travel. Less than 2% of that went to Africa. 

We look to change this.

There are multiple reasons why this is, but the biggest one is that it's not on our radar. Most African countries do not have the money to market effectively within the United States. So therefore, we don't see the great places to visit, all the activities to do on the continent or the economic opportunities. We are embarking on a mission to change this. We have formed a coalition of African nations who will work together to shine a light on Africa and all that it has to offer. We plan to leverage this platform to boost tourism, harnessing it's protentional to catalyze economic growth across the continent.